About Afia Wealth Management
Built around real people, real lives, and the things that matter most.
I’m John Siuda, founder of Afia Wealth Management. We’re a fiduciary wealth management firm based in Westlake, Ohio, serving pre-retirees, retirees, business owners, and high-income families across Northeast Ohio.
But what really matters isn’t what we do—it’s why we do it.
Here, it’s all about you. Always.
There are thousands of financial advisors vying for your business. Why would you choose to work with Afia Wealth? That’s easy: because here, it’s all about you.
First, it’s about earning your trust, because nothing’s more important than that. We earn your trust by listening to you, putting your needs first and providing truly customized advice and guidance.
We earn your trust by being 100 percent upfront, transparent and accountable. We believe in full disclosure — no exceptions. We also earn your trust by being good stewards of your money. We’re as careful with your money as we are our own.
And finally, we work with you on your terms. Whether you want to meet in person, on zoom, on the phone… whatever works for you, works for us. And we’re always available to answer questions, discuss your progress or offer advice. Because here, you, your family and your future are our top priority. Always.
What We Believe
Financial planning should reflect your life—not just your assets.
For us, that means more than running projections. It means understanding what matters to you, anticipating the decisions ahead, and coordinating every piece of your financial life so it all works together. It means giving you real answers in plain language, not jargon and disclaimers. And it means building a relationship that lasts—because the best financial advice isn't a one-time conversation. It's an ongoing partnership.
That's the standard we hold ourselves to. Real conversations. Honest answers. Plans built for your life, not for ours.
Who We Help
We work best with people navigating financial turning points—the moments when the decisions get bigger and the stakes get higher.
Pre-Retirees and Retirees — We help you turn what you've built into a sustainable, tax-smart income strategy so you can retire on your terms.
Business Owners — We help you prepare for, execute, and transition after a business sale—so you keep more of what you've built and know what comes next.
High-Income Professionals and Families — We provide tax-efficient strategies, coordinated planning, and long-term guidance for growing, protecting, and passing on wealth.
John Siuda
Founder & Wealth Advisor
I became a financial advisor to help clients build wealth, retire confidently, and secure their family’s future. I provide personalized strategies and expert guidance so they can make informed financial decisions with confidence.
Lauren Simer
Client Service Associate
Rick Wedell
Chief Investment Officer
Rick Wedell joined RFG Advisory as Partner and Chief Investment Officer (CIO) in 2016. As CIO and leader of RFG's Investment Team, Rick manages multi-asset portfolios and provides strategic insights on asset allocation and portfolio.
Powered by RFG Advisory
We operate independently through RFG Advisory, a turnkey platform built to support independent fiduciary advisors. RFG handles the operational, compliance, and technology infrastructure so we can spend our time on what actually matters: serving you.
It's the best of both worlds—the independence and personal attention of a local firm, with the resources and institutional support of a national platform.
Ready to See If We're the Right Fit?
The first conversation is complimentary—no pressure, no pitch, no obligation. We'll take about 15 minutes to hear what's on your mind, share how we work, and answer any questions you have. From there, you decide what feels right.